I just read over at Joseph Scott’s blog that Google Trends appears to be dead. Some further investigation on the Google Group for Google Trends seems to confirm this. I think it would be a shame if Google Trends was to be decommissioned as the service provides a way for ordinary netizens to examine the behaviours of searchers online.

Whilst SEOs would be hardest hit I think that the loss for the rest of us is also significant. There are other similar services however I’d wager none would compare to the volume of data available to Google (dominating around 70% of search in most countries).

Don’t be too worried though, I wouldn’t be surprised to see the trends data appear in another format… Personally, I will keeping an eye on Google Analytics. Remember Google also bought MeasureMap, so by my reckoning there’s bound to be an uber analytics tool on the horizon. The free analytics tools are great for encouraging webmasters to continue to invest in Adwords and Adsense.

Update: Google buys GapMinder. They are really building up an arsenal of data analysis tools!

Update 2: Again Joseph Scott has the scoop on Google having updated the data available on Trends up to Feb 2007.

Stumble it!